當(dāng)你面臨太多相似的選擇,無法決定的時(shí)候產(chǎn)生的焦慮感就叫“選擇焦慮(choice anxiety)”,現(xiàn)在越來越多的人有這種困擾,“選擇焦慮癥”也越來越受到人們的重視。
Research on consumerism shows that shoppers experience increased anxiety when asked to choose from a greater number of similar products. In this case, a reduction of choices reduces anxiety and eases decision-making.
消費(fèi)主義研究顯示,面對的相似產(chǎn)品選擇越多,購物者的選擇焦慮就越嚴(yán)重。在這種情況下,減少現(xiàn)有選擇的數(shù)量能夠減輕焦慮并有助于購物者做決定。